The audience changes.
Gen Z shoppers and office workers do not need the same creative treatment. The brief starts with who the ad is for.
Solution / ShopBanner
Many audiences. One brand.
An internal creative studio that turns themes, real products and campaign offers into audience-specific banners. Brand guidance stays in the brief, from the first idea to the final placement.
Discuss your campaigns See how it works
One campaign. Different people. Different creative.
The placements change.
A home carousel, a LINE card and an email banner need different proportions. Resizing is part of the workflow, not an afterthought.
The brand must not drift.
Product packaging, offers, words and visual direction still belong to the retailer. More variants should not mean more invented claims.
From a real campaign to a creative set.
Brief
Choose the theme, audience, products and campaign offer.
Write
Build the headline, supporting line, small label and button copy for that audience.
Direct
Use brand guidance, product packshots, logo and the occasion board as references.
Format
Prepare the artwork for the selected placements, then review and save the campaign.
A studio for the retailer, not another blank prompt.
The occasion sets the direction.
Theme boards define palette, props, motifs, light and type direction. The live studio includes seasonal events, holidays and everyday campaigns.
Theme direction / illustration
Visual
Palette + light
Composition
Props + motifs
Language
Copy + type
Product
Real packshots
Select the products. Name the audience.
The studio accepts up to three products per banner and one or more target groups. Gen Z, families, expats and office workers are visible in the current interface.
Brief inputs
Products
Up to 3
Target group
One or more
Offer
Campaign input, optional
Write for the customer, keep the offer grounded.
The system uses the retailer's campaigns, product IDs and offers alongside brand voice and policy guidance. Offer figures come from campaign data, not an invented AI discount.
Four copy fields
Small label
Context
Headline
Main message
Supporting line
Detail
Button
Next step
One brief, shaped for where it appears.
The current studio lists web, app, paid, social and email formats. Select the placements the campaign needs; the creative remains tied to the same products, audience and offer.
Web
1800 × 720 px
App
1600 × 900 px
Paid
1200 × 628 px
Social
1040 × 1040 px
The studio also lists an email landing-page format; publishing integrations are scoped separately.
Built for one retailer. Available to others.
Built for an unnamed grocery retailer. The case shows what the system does, without claiming measured revenue uplift.
Case file / Grocery retailer
Built for a client
- Offering
- ShopBanner
- Purpose
- Audience-specific banners from themes, products, offers and retailer brand guidance.
- Evidence
- Product workflow and reviewed interface; client unnamed
What we show
Audience-specific banners from themes, products, offers and retailer brand guidance.
What we do not claim
We do not claim autonomous ad publishing or independently audited brand compliance. No verified conversion or sales uplift dataset is published here.
Evidence: product brief and interface review, October 2026. Client identity and operational data withheld.
Tell us about your next campaign.
Start with your product catalog, audiences, brand rules and placements. We scope the studio around the way your marketing team works.
Discuss your campaignsOr write to founders@generalmachines.ai
Explore the other retail systems: On-prem Planogram · Chat2Shop